F1.co.uk has been established since 1996 and have been acquiring and servicing partners in global motorsport for 30 years, clients include UniLever, Coca Cola, BP and Kellogg’s to name a few. Our portfolio of opportunities in Motorsport range from grass roots level, with our Junior Academy to the global sports/business of Formula 1.

We work with most of the F1 teams, have a driver management division and have an excellent reputation within the sport at all levels. £2000 to £20 Million….a motorsport partnership to suit any marketing budget!

• 30,000 Senior Executives attend Grands Prix each year
• Formula 1 is broadcast live in 187 countries
• 18 Separate Governments host Grand Prix events
• On average 150,000 spectators attend each GP over the 3 day event
• British Touring Cars – 229 hours TV coverage reached 20.5 million viewers in 2016.
• A total trackside audience of 373,000 in 2013

A focused marketing strategy to offer each business partner exclusivity, quality, service and value for money.

Series Elite is a new concept in motor racing – a series created exclusively for older racing drivers. It is a new one-make racing series with a lower-age restriction of 50 years, affording the more mature drivers an opportunity to compete on a level-playing field. The race car selected for the series is the new Jaguar Project 8 SVO in Series Elite specification, and the series will have a field of 20 cars.

Series Elite is for high net worth individuals, offering a turnkey racing opportunity and is designed to appeal to both amateurs and more experienced racers. Drivers will be provided with all the relevant training, testing and race experience needed to compete in the new series, with their cars stored and prepared at a centralised team facility.

We have been operating Ice Driving in Sweden for the last ten years. This activity is more for use as client participation, team building and sales incentives. One of the many benefits we offer our partners as part of their package.

Driving sideways on a frozen lake in one of the most scenic countries in the world is the ultimate driving experience.

For 2019 we have the drive/Ski event where guests can ski at the nearby Are Ski resort which boasts some of the best skiing in the world!

We have been involved with Formula 1 since 1994 creating cost effective packages for global and UK companies for brand exposure, hospitality and business networking. Highly effective and not as costly as many are led to believe.

Teams we have worked with are McLaren, Jordan, Williams, Ferrari, Arrows, Lotus and Marussia.

We are an effective agency who work for the partner in exploiting all the benefits possible in Formula 1.

Our global website attracts visitors from all over the world and brings up to date Motorsport News on a daily basis.We also have our own full time Social Media team to work with our website, drivers and partners.

The above menu is just a sample of what we can offer to brands and corporate organisations considering becoming a Motorsport partner. We would welcome the opportunity of having an exploratory meting with you to establish the best level and area to suit your marketing strategy. This would be followed by a detailed proposal for consideration and potentially met the teams / drivers we recommend.

Please speak to our team via the contact form to arrange a telephone call.